《商務英語寫作(第三版)》全書包含12個單元共35章內容,每一章節均分為七個環節的任務,即“預讀任務”“商界名言”“核心詞匯”“經典句式”“應用寫作”“段落寫譯”“討論評估”。注意各章節內容配置均衡,便于專題學習,一章一題、一題一周、一周一講、一講一練。在第二版的基礎上,在每一章節的任務1部分適量增補了中英文超鏈接內容,編者細心修訂了原書中存在的少量文字錯誤,改編完善了部分單元練習和題庫建設,刪除了一些陳舊過時的內容,對部分章節的例子和練習題進行了充實。
Unit 1 公司與信譽Companies and Reputation
Section 1 讀寫指南Learning Business Writing in English
Section 2 公司介紹Introducing Your Company
Section 3 信譽調查Status Enquiry
Unit 2 產品與市場Products and Markets
Section 4 產品信息Product Description and Manuals
Section 5 市場調查Market Research
Section 6 問卷調查Questionnaire Survey
Unit 3 信函與業務Letters and Business
Section 7 書信規范Formatting Your Business Letter
Section 8 業務關系Business Relations
Section 9 報盤還盤Offers and Counteroffers
Unit 4 生產與運輸Orders and Shipment
Section 10 接單生產Orders and Their Fulfillment
Section 11 貨物運輸Shipment
Unit 5 單證與包裝Documents and Packing
Section 12 各類單證Documents
Section 13 產品包裝Packing
Unit 6 融資與支付Financing and Payment
Section 14 募資融資Raising Finance
Section 15 付款方式Payment Terms
Section 16 催款清欠Debt Settlement and Collection
Unit 7 保險與代理Insurance and Agency
Section 17 保險事項Insurance
Section 18 代理事宜Agency
Unit 8 投訴與客服Claims and Customer Service
Section 19 投訴索賠Complaints and Claims
Section 20 客戶服務Customer Service and Settling Claims
Unit 9 促銷與廣告Sales Promotion and Advertising
Section 21 促銷之道Pushing Sales
Section 22 廣告策略Advertising Strategy
Unit 10 合作與合同Joint-venture and Contract Terms
Section 23 合資合作Joint-venture and Co-operation
Section 24 合同條款Contract Terms
Section 25 補償貿易Compensation Trade
Unit 11 文秘與管理Secretarial Writing and Company Management
Section 26 通知通告Notice and Announcement
Section 27 招聘解聘Personnel Wanted and Dismissal
Section 28 寫備忘錄Memos and Minutes
Section 29 邀請申請Invitations and Applications
Section 30 公司管理Company Management
Unit 12 人脈與職場Interpersonal Relations and Employment
Section 31 道歉慰問Apology and Sympathy
Section 32 祝賀致謝Thank-you Letters and Congratulations
Section 33 求職任職Job-seeking and Curriculum Vitae
Section 34 另謀發展Resigning and Individual Development
Section 35 雜務寫作Other Forms of Writing
Bibliography